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Applications
As part of the process of creating the perfect communications solution
for your business, there are a number of applications that you should
also consider. These have been designed to make your employees working
lives more productive, whilst also providing you with an improved level
of management information.
CTI
It’s very important that any call centre agents
you may have are able to access as much information as possible about
the person they are talking to. Computer Telephony Integration (CTI) can
help them to achieve this, by accessing your database to find the customer’s
details, based on their incoming CLI or on the outbound number dialled.
This information is then displayed on-screen instantly so that your agents
are then fully informed and are able to handle the customer enquiry more
efficiently.
Call logging and call centre working
At a basic level, you need to track all calls coming
into and going out of your business using a call logging system. This
will enable you to track costs and also to understand whether you have
enough resource to handle your inbound call traffic. For more complex
call management, especially where you have a call centre environment,
you may also want to track and report on things like missed or abandoned
calls, agent performance, answer times and so on. This information will
then help you to manage your call centre agents more effectively and to
identify areas of weakness, where increased resource may be required.
Call recording
The ability to record calls and then to access these
recordings afterwards - searching by date, time, agent or caller - is
becoming an increasing common requirement amongst many types of businesses.
Whether it is for legal requirements in the case of a solicitor, or simply
to help you provide better customer service in the future, there are many
reasons why a call recording solution may be required.
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