Contract Marketing
I have 18 years marketing experience,
the last ten of which have been primarily in the IT
sector. I set up Contract Marketing in October 2002
to provide freelance marketing support, copywriting,
project management, marketing consultancy and channel
marketing support on a day-rate basis to client companies
in a wide range of industry sectors, as well as to
design and marketing agencies. I am based in Milton
Keynes but have clients throughout the UK.
If you are specifically interested
in copywriting services for brochures, websites, articles,
adverts, direct mail, email shots, case studies or
anything else, please visit my sister website at www.freelancecopywriting.biz
for more details, client comment and a range of samples.
Working with
a freelancer has a number of advantages over using
a traditional marketing agency:
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I provide marketing support capability
and copywriting skills for your business, but
only when you need them. |
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With a contract basis of this nature, the saving
in mark-up on services bought in for marketing
campaigns is considerable, as I am buying on your
behalf directly as the customer. |
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I am able to understand your business fully,
due to the close working relationship that is
developed. |
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However, you still benefit from my existing
relationships with suppliers, built up over a
number of years in the industry. |
Services
My business is split roughly 50/50
between marketing project management and copywriting.
Since working as a freelancer I have carried out numerous
marketing projects for clients, either as a retained
freelance marketing manager or on a per project basis.
This includes direct mailing and advertising campaigns,
website development, marketing collateral production,
re-branding, exhibition management, channel marketing
and marketing audits. On the copywriting side, I write
brochures, newsletters, direct marketing materials,
websites, articles and case studies, as well as offering
ghost writing services. I perform the role of marketing
manager for a number of UK SME companies on a freelance
basis from my office in Milton Keynes, although I
do of course spend time on client site when required.
For more information on the services offered by Contract
Marketing please look at the Services
page
Experience
My past experience in the IT and
telecoms industry included senior roles with Infobank
International as partner alliance marketing manager
and Lucent Technologies Enterprise Networks as head
of channel marketing. Whilst with Infobank I was responsible
for the development of the global channel strategy,
for implementation of regional tactical marketing
activities and for partner recruitment programmes.
In my role at Lucent, I was responsible for 125 voice
and data partners in the UK and Ireland, managing
all channel marketing requirements for the business.
Although my background is in the IT sector, I have
been providing marketing support and copywriting services
for a variety of other industry sectors as well since
setting up the business.
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